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Predator – AR installation

In celebration of the re-launch of the all new Predator shoes, we created for Adidas an interactive installation that combined augmented reality and projection mapping.  The AR experience was crafted with Paul Pogba who is the muse of the Adidas Predator campaign. Each environment was unique to each shoe. Three artists were selected to create illustrations that would…

Predator – AR installation

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In celebration of the re-launch of the all new Predator shoes, we created for Adidas an interactive installation that combined augmented reality and projection mapping. 
 

behance image
behance image
behance image
behance image
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behance image
behance image

The AR experience was crafted with Paul Pogba who is the muse of the Adidas Predator campaign. 

behance image
behance image
behance image
behance image
behance image
behance image
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Each environment was unique to each shoe. Three artists were selected to create illustrations that would reflect both their own style and their assigned shoe itself.



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