Connect with us

Hi, what are you looking for?

Creative

PUMA RISE

PUMA RISESeason_ SS20Project Type_ Totally NewProduct management_ Lois Ash, Emmanuelle VirgileProduct development_ Thomas Medevielle, Ben LeTooling development_ Ricky HungProduct design / Color and material_ Hyon ParkThere’s only one way: up. Rise is made for those with hustle and high hops. Its silhouette is inspired by clouds with soft, Opulent lines and an oh-so-comfortable construction. Materials are premium and…

PUMA RISE
PUMA RISE
Season_ SS20
Project Type_ Totally New
Product management_ Lois Ash, Emmanuelle Virgile
Product development_ Thomas Medevielle, Ben Le
Tooling development_ Ricky Hung
Product design / Color and material_ Hyon Park
There’s only one way: up. Rise is made for those with hustle and high hops. 
Its silhouette is inspired by clouds with soft, Opulent lines and an oh-so-comfortable construction. Materials are premium and plush. Overlays are smooth and supportive. 
Onward and upward.
One of my favourite projects for SS20. This project was originally inspired by the idea of “Diving into clouds” (So the working title was “Cloud Diver”), developed closely with Puma’s creative director Heiko Desens (Thanks to Heiko for the great inspiration). Feeling so great to see it finally come to life. Thanks to everyone who made this happen.

behance image
behance image
behance image
behance image
behance image
behance image
behance image
behance image
behance image
behance image
behance image


hyonpark.com
hyonpark3@gmail.com

Click to comment

You must be logged in to post a comment Login

Leave a Reply

Advertisement

You May Also Like

Editorial

20. Adidas The Kobe The Kobe was Bryant’s signature shoe with Adidas before he left to join the swoosh. The shoe itself was an innovative...

Editorial

For sneakerheads, the challenges of setting up a new apartment can be unique — wall space and storage are always at a premium, both...

Editorial

It’s been a long time coming, and finally we switch it up this week.  No song.  No lyrics.  No artfully crafted blending of sneaker...

Unboxing

The Homies at ZHC are known for customizing and giving away mad goods. These guys are incredible artist and incredibly fun to watch! In...